Mass Customization: Definition, 4 Main Types, Benefits, and Examples
Mass production (MP) is a process to produce the largest quantity of items while using the fewest resources. It uses a combination of single-purpose machines and low- or semi-skilled labour to produce large amounts of standardised goods for mass consumption, to an extensive market, at low prices (Sabel & Zeitlin, 1985; Poni, 1997). It will …
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